What the Blank?

Some states tell you how to feel.
They’re not satisfied with hearts worn on sleeves, they want them worn on chests too.
But not New Jersey.
Jersey will never tell you how to feel or which name to call your breakfast meat.
She only wants you to feel something.
Anything.
Be your own Boss.
Ham it up.
Or roll another way if that feels right.
Just fill in the blank:
I {dread} New Jersey.
I {cherish} New Jersey.
I {curse} New Jersey.
I {feel} New Jersey.
I {blank} New Jersey.
Only you know what it means.